WordPress maintenance – the devil is in the details

By now everybody knows that their WordPress website needs maintenance. Like almost everything associated with tech, websites and their components are constantly changing, being modified and upgraded to fit the latest trends and technological advances. Having regular WordPress maintenance on your site is important for all the obvious reasons: core updates, plugin updates, error log … Read more

Local SEO Website Planning Guide: Part One – Watermelon Web Works

Local Seo Website Planning

If you own a brick-and-mortar business and you haven’t been marketing online, you’re way behind the curve. Between the various online mapping and direction tools, local search results, and social media pages, there is a huge opportunity for you to use the internet to bring more customers through your door. However, it’s not always easy … Read more

WordPress and Social Media for Small Businesses – Social Media

In this day and age, quite literally everyone and their grandmother is on social media, including businesses like yours. Having an active social media presence is almost as important as having a website and a lot of consumers will question your legitimacy if that is not the case. Social media marketing can be a great … Read more

Enhance Magento & WordPress with CDN for Faster Load Times

If you are a Magento or WordPress website owner you have undoubtedly heard about CDNs (Content Delivery Networks) as an essential ingredient in your site’s load speed and overall performance. However, you probably were too focused on creating content and running your web business to pay much attention to what may seem to be yet … Read more

Blog Update Frequency?

When it comes to your WordPress blog, regularly posting high quality SEO content plays an important role in ranking and popularity. But is there a more specific guideline on how often you should update your blog for optimal results? I’ve tracked down some data on the connection between posting frequency and web traffic that can … Read more

Backlinks – what they are and how they work – Watermelon Web Works

Search engine optimization  is, putting it mildly, complicated. There are countless different factors that Google, Bing, and others take into account to determine which website or page to serve up for any given keyword, including your location, how quickly your page loads, and how the sites are coded. That being the case, one of the … Read more

Video Content: WordPress, YouTube, and Vimeo Make it Easy

There is no better way to promote your products or services to potential customers than with engaging video content.  Conversely, there is no better way to frustrate and send that potential customer elsewhere than to present them with a broken or buffering video, or simply a very slow loading website due to video content.  So … Read more

Creating Killer Social Media Content

Creating Social Media Content

Social media networks are driving more and more traffic to websites each year, and they don’t show any signs of slowing down. Social traffic has quickly become a serious competitor to organic search traffic, and many writers around the web have taken notice. However, writing social content is a whole different ball game than writing … Read more

Optimizing Image Media with WordPress for better SEO and Site Speed – WordPress

Images are indispensable rich media for a website, no matter the content: news, eCommerce, blogging, social networking, etc. Unfortunately, today’s standards of site speed and search engine ranking prioritize load times alongside quality content. And if you have to compete with another content provider, but your site load speed is abysmal, search engines will punish … Read more