A couple of weeks ago Paul, Clint, and I attended WordCamp in San Fransisco. WordCamps are held all over the world, but the annual one in San Fransisco is the big convention where WordPress experts and enthusiasts (okay, nerds) all get together to talk about new and exciting features of WordPress and the web in … Read more
Note: this post has a more recent incarnation complete with our learning and new adventures with Magento vs. WooCommerce Magento vs WooCommerce? For many, the first important decision when building an e-commerce site is determining which platform to use. There are numerous platforms and services available, but from our experience (and we have a lot … Read more
There’s an online marketing joke, “A SEO writer walks into a bar, bars, pub, public house, drinks, beer, wine, liquor…” Fortunately, those days are almost over. Google is constantly trying to improve their search results with updates to their search algorithm. With each change, online marketers are forced to adapt their tactics. There are two … Read more
No matter what your business, having a blog on your website and actively blogging is one of the best things you can do for Search Engine Optimization (SEO) and to help build your brand. We love the flexibility and ease of implementation that WordPress offers as a blogging platform (did you know that you can … Read more
Some facts about e-commerce are less obvious than others. Many newer e-commerce operators would be surprised, for instance, that how to charge for shipping is one of the most important questions for an e-commerce store. It can be the difference, in fact, between an e-commerce site that is profitable and one that is not. Conversion … Read more
In today’s digital landscape, website security has become a paramount concern for businesses and individuals alike. With WordPress powering over 40% of all websites globally, ensuring the security of your WordPress site is more critical than ever. High-profile security breaches like Heartbleed and various Zero-Day vulnerabilities serve as stark reminders of the potential risks lurking … Read more
Question: We have a small membership that uses our website regularly. They currently pay us by sending in a check or credit card annually, and we process those payments as part of the membership. We have content that we’d like to make available to members only, and we see some possibilities for different levels of … Read more
Structured data is a new tool for the search engine optimization web developer, and something that you absolutely need to be using in order to keep your site at the top of search engine results. There are three main kinds of structured data available for use: microdata, microformats, and RDFa. To learn more, read our … Read more
We most often develop websites to be easily updated by our non-technical clients. For example, an e-commerce store needs to be managed frequently to process orders and interact efficiently with customers. A website should be a tool to get a job done, and not a burden between you and getting this job done, and certainly … Read more
A state-of-the-art website equipped with cutting-edge SEO and functionality can be rendered useless if it falls victim to hackers. Such breaches not only create operational headaches but can also cause irreversible damage to your business’s reputation. This is particularly critical for ecommerce platforms, where a security compromise can result in losing customers permanently. Proactive Security … Read more