MailChimp, one of the most popular and reliable email service providers, offers versatility and a wide range of useful features while still being fun and easy to use. Often, our clients here at Watermelon Web Works want to increase their market reach along with maintaining a consistent web presence. With MailChimp, it is easy to not … Read more
Google is often the ‘bar’ set for how well a website is doing. Top search results for a given search term are highly valued and sought after by website owners. Higher visibility means greater search traffic to your website, and in turn, more conversions and sales (if you are an ecommerce vendor.) And while most … Read more
The Payment Card Industry Data Security Standard (PCI-DSS) is a set of standards that is required for any business (of any size) which accepts credit cards. It was created by Visa, Mastercard, AMEX, Discover and JCB (as a group) to reduce credit card fraud and increase controls around credit card data. If your company accepts … Read more
WordPress is renowned for its almost limitless ability to add features through plugins. With a plugin repository growing daily, it is tempting to add a massive amount of bells and whistles to your site. Custom themes, Search Engine Optimization (SEO), fancy menus, events management, and state of the art Ecommerce are all available with just … Read more
One of the great features of WordPress is that the content (data) and presentation (look and feel) are separated, making it relatively easy to change the ‘skin’ of your website without making any changes to the content you already have in place. While all of the content for your site is stored in the WordPress … Read more
WordPress is an often overlooked aspect of web design. So much effort and planning goes into creating a visually pleasant experience for our human users that we forget that web crawlers care about actual content rather than presentation. While SEO may seem daunting, implementing it is easier than one might think. Increasing your rankings with … Read more
With 2016 upon us, it’s time for many to try to break old habits, turn over a new leaf, and establish new personal goals. But what about for your website? Below are a few resolutions you should consider for your website. Resolution #1: Make your site work across as many platforms as possible Where websites … Read more
Advanced Custom Fields is my go to WordPress plugin for WordPress customization. There are quite a few plugins that can help you develop custom content for WordPress, but in my opinion this plugin stands far ahead of the pack. It is feature rich, the UI is beautiful, it is stable and easy to work with, … Read more
Magento e-commerce is the leading open source e-commerce platform for high-revenue sites. It has unparalleled power and features out of the box, making it the best choice for high-volume retail sites with thousands of products. However, the main drawback to Magento is its rather lousy content management system (CMS) that pales in comparison to WordPress. … Read more
Getting a large amount of content, data, images and files into WordPress can prove time consuming to say the least. Often people do it manually, carefully setting up each post and page, copy and pasting each bit of content into its new location, and then painstakingly uploading all of the media the pages require. This is … Read more
