Basic WordPress Vocabulary for Beginners

Do you hear people talking about WordPress and have hard time following the conversation? Do you have a WordPress website and are not sure what it’s made of? Below is a glossary of the most commonly used terms in WordPress.

Child Theme – A Child Theme can be installed alongside a main theme. Developers will often place code customization in the in Child Theme so that it does not interfere with the main theme. This allows for the main theme to be updated or changed entirely without affecting the customizations.

Comment – Short paragraphs the visitors to your site can write to comment on a blog post.

Core – This term refers to the WordPress software package. The Core software is what you originally install on your site to create a WordPress site, it needs to be regularly updated. The Core provides you with all the functionality for creating pages, posts, installing plugins etc.

Dashboard – WordPress Dashboard refers to the admin interface for the site. This is where you can add users, create new pages, posts and install plugins.

Database – This is where all the actual information about you site content is being stored. Everything from the site configuration to the actual content of each page.

Featured Image – Each Page or Blog Post can include one featured image. This image can be used for the page header or the page preview.

Footer – The bottom of the page which usually includes contact information. The footer is typically consistent across all pages on the site.

Header – The top of the page, usually includes a large image, the site logo and the menu. The header is also typically consistent across all pages on the site.

Menu – Sites can have multiple menus. These are lists of the most important pages on your site you would like to be easily accessible to the visitor. Different menus can be placed in a header, footer, sidebar etc. Most themes also have a separate menu for the mobile version of your site with the same items but to display neatly on mobile devices.

Page – Pages can contain text, images, videos etc. Each page will have its own URL. The “pages” on your website can actually be either a “Page” or a “Post”. Pages are designed for content that is not time sensitive and does not need to be categorized.

Page builder – This is most often a plugin designed to help you with the creation of pages and blog posts. Most popular page builders provide a drag and drop interface. WordPress Core comes with a built in page builder tool called Gutenberg.

Plugin Plugins are additional code blocks you can install in your site, each providing a unique functionality. There is no limit to how many plugins you can have on a site and they can each come from different sources. The plugins need to be updated frequently.

Post – This is a basic organizational structure of WordPress content. They can look very much like a page with text and pictures – like a blog post – or just store eCommerce Order information. They are organized into types and categories and are usually listed from last to first.

Theme – A WordPress Theme is an additional piece of software that every site has which defines the look of the post and pages, the look of your menu etc. There are many Theme providers. The site can only use one theme at a time but you can change themes at any time. Themes can also be personalized and customized.

User – These are people registered with your site and allowed to perform various functions. Some can have an administrative role and be able to update the site, others can be your eCommerce customers and are allowed to view their purchase history. You can restrict the access to specific parts of the site based on role of the registered user.

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What Our Clients Say

Watermelon Web Works, LLC place picture
4.7
Based on 19 reviews
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OMS Anita
22:20 29 Nov 24
Watermelon Web Works has been incredible to work with. They are patient, understanding, and quick to answer any questions (or emergencies) you might have. After switching over to them to help re-vamp our online retail store, we hired them to build our wholesale website as well. I can't recommend them enough - Thank you team!
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Garrett Lister
19:55 10 Jul 24
Jared and the watermelon team were great - they quickly interpreted our website needs and designed a wonderful site. The project management site worked great to keep track of project.
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N B
21:23 14 Nov 23
My previous web developer who I was very happy with retired and I was pretty sad about it because it seems now days it is hard to hire a web developer close by with a good set of skills who is interested in helping small business at reasonable prices. Then I found Watermelon and I have been very happy. They are responsive, are able to solve problems, and work at reasonable prices.
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Dark Star Magick
18:05 03 May 23
We hired Watermelon to help us with our website. They were very thorough and took the time to explain in layman's terms what they were doing and how we could improve SEO and site functionality. We will definitely be back for future website needs!
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Astoria Column
18:42 24 Apr 23
Great work and amazing service! We're a non-profit, and our priorities are always focused on maintaining the Astoria Column. We had a website built by someone else a few years ago, but without regular updating and maintenance, sections of our site were no longer functional. Joanna and the rest of the team came in and had everything working within a week and it's been smooth sailing since then!
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Ben Harris
19:25 26 Aug 19
Watermelon has been a fantastic web development partner. Through every phase of our project they have always been 100% responsive to our requests and have always provided highly knowledgeable, creative, prompt, and personable team members to work with. As a financial institution we’re always concerned about the security and maintenance or our website and Watermelon has always provided the appropriate resources in order to meet and/or exceed our compliance and security requirements. We would surely refer them to any business associates looking for a qualified WordPress web designer in the future. – Denali Federal Credit Union
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Mohr IP Law Attorneys
00:33 11 Apr 19
Watermelon Web Works did a great job creating a custom shopping cart page for our firm. Gavynn in particular was especially helpful and responsive. We appreciated the upfront costs and the technical competency of Watermelon Web Works and would not hesitate to work with the people there again.
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Kim Markle
23:36 08 Feb 19
Our company has been working with the Watermelon team for more than 10 years to help build and grow our website and customer portal. They are not only extremely talented and responsive, but are continuously looking for ways for us to enhance our current website. They are consistent, provide excellent customer service and really know what they are doing. Highly recommend!
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Rick Brodner
23:23 12 May 17
I cannot say enough good things about Watermelon. They are terrific communicators, highly competent coders, and really, really nice people. They were instrumental in helping us to assemble a very usable, easily maintainable website for our organization. They' have demonstrated great flexibility in accommodating our evolving needs. They have been highly responsive to any technical issues, typically resolving them in less than 4 hours. Watermelon Web Works will make your organization better, and your CFO/Treasurer will be happy when they see the bill - what more can you ask for?
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